Behavioral Targeting: Advertising, track your Web activity

full video on: fora.tv investment adviser Jack Myers and CEO Mark Ghuneim Wiredset warn against "behavioral targeting, advertising displays ads based on user activity. Many terms of service agreements, they say, Web sites, granted permission to store and sell personal information. ----- See what is now known to maintain its competitive edge! Entertainment and technology expert Mark Ghuneim offers a crash course on how digital technologies are changing mediaIndustry. After 16 years with Sony Music Canada, has launched Wiredset Ghuneim, digital marketing agency and technology incubator for TV networks, record labels and brands. He also founded the social media tracking and viewing data services, Trendrr. The discussion will be moderated by Jack Myers, one of the leading visionaries in the media and forecasters. Learn how phenomena such as social communities, user-generated content, commerce technologies for the prevention and performance-based mediathe rules have changed. - The New School Mark Ghuneim the digital agency began in 2004 after 16 years with Sony Music USA, where he most recently as senior vice president for online services Wiredset. In this role he created and implemented online marketing campaigns and was responsible for online sales of Sony Music. Jack Myers is working with media companies, marketing agencies and develop and implement investment, business development and growth strategies. He is the recipient ofGeorge ...

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